The Kroger Co. And Inclusion Companies Launch Wellness Your Way Festival
Singer-Songwriter Jewel Joins As Co-founder Of The Festival
(CINCINNATI, October 3, 2018) – Inclusion Companies LLC, in partnership with The Kroger Co., is proud to announce the first-ever Wellness Your Way Festival, taking place October 4-7, 2018 at the Duke Energy Convention Center in Cincinnati, Ohio. The Wellness Your Way platform, launched at over 2000 grocery stores by Kroger’s Health and Wellness division earlier this year, encourages people to adopt a more holistic approach to health – from their food and nutrition, to their exercise and prescriptions.
The Wellness Your Way Festival is slated to be one of the largest educational and entertainment events in the region. Attendees will enjoy three-and-a-half-days of musical performances, educational sessions and inspirational speeches. The itinerary also includes a holistic health Expo, and interactive stations showcasing new technology within the wellness space, including Kroger’s new OptUP app.
“Kroger is excited to be presenting the first Wellness Your Way Festival in America in our hometown,” said Robert Clark, Senior Vice President of Kroger Merchandising. “Our vision for Wellness Your Way is to provide customers with a one-stop source for helpful information about nutrition, medication, and lifestyle – everything they need to start living better and healthier, every day.”
Multi-platinum, Grammy-nominated singer-songwriter and mindfulness expert Jewel is the festival’s co-founder. Health and wellness has been a lifelong passion for Jewel, who used nutrition, mindfulness and holistic health to overcome childhood kidney issues and navigated how to go from homeless to happy, in a very demanding job as a single parent. She will share her tips and stories from her web site, JewelNeverBroken.com, which offers free mindfulness tools.
“It’s phenomenal that I’m embarking on a national health and wellness journey with Kroger to educate and elevate the importance of self-care,” said Jewel. “We get one body and one life, and I’m so inspired to share my story to help millions of others to live happier and healthier lives.”
The festival’s expert lineup includes creator of P90X, Tony Horton, endurance athlete, Brendan Brazier, American television host of Home & Family, Debbie Matenopoulos, iconic American chef Michael Symon and his wife, Liz Shanahan, and American actor and fitness specialist, Jake “Body by Jake” Steinfeld. The festival will feature musical performances from co-founder Jewel, singer-songwriter Gavin DeGraw, Cincinnati’s own Nick Lachey, and many more.
The festival programing is designed around four core stages of health: Know Yourself, Nutrition, Fitness, and Inspiration. In addition to the events mentioned above, the festival will feature celebrity appearances, panel discussions, workshops, group health activities such as yoga, strength and circuit training, innovation events, product demos, film screenings, and major concerts - all themed around discovering tools for a healthy lifestyle.
About The Kroger Co.:
At The Kroger Co. (NYSE: KR), we are Fresh for Everyone™ and dedicated to our Purpose: To Feed the Human Spirit®. We are, across our family of companies, nearly half a million associates who serve over 11 million customers daily through a seamless shopping experience under a variety of banner names. We are committed to creating #ZeroHungerZeroWaste communities by 2025. To learn more about us, visit our newsroom and investor relations site.
About Inclusion Companies
Inclusion Companies is an events and consulting company focused on driving its client’s strategic growth initiatives through consumer events, retail sales, marketing, e-commerce and emerging technology services. The company has a long, well established relationship with many national retailers and its founders have extensive c-level experience in retail, consumer goods, logistics, technology and media. Inclusion Companies mission is to amplify its client’s corporate responsibility initiatives.
About Jewel Never Broken Foundation & Program:
In partnership with Grammy Nominated artist JEWEL, the foundation and program helps children and adults to remember they are NEVER BROKEN, giving them tools to become WHOLE HUMANS using: HEALTH & WELLNESS, NUTRITION, MINDFULNESS, EMOTIONAL QUOTIENT, MEANINGFUL CONNECTIONS. We support youth and adults from all socio-economic backgrounds to SURVIVE, STRIVE AND THRIVE. This program is provided by four-time Grammy Nominated Singer-Songwriter and two-time New York Times Best Seller, Jewel and her NEVER BROKEN non-profit curriculum. Jewel's curriculum offers children and adults the same tools Jewel used to go from homelessness to happiness. The tools help individuals GO DEEPER into the SUBJECTS OF LIFE, so they can develop all aspects of themselves to become a WHOLE HUMAN. This includes Jewel's “PAYING ATTENTION, GRATITUDE, and RETRAIN YOUR BRAIN” online exercises. These are curated MINDFULNESS practices that Jewel has been using for decades to create positive change.
FOR MEDIA INQUIRIES:
Carese Bartlett, Marketing Director
Wellness Your Way Festival
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